Relationship Selling...

...Integrated Marketing Strategies

Here's How We Do It

1. Plan -- develop an annual marketing calendar:
    - strategy
    - schedule
    - messages
    - tactics
    - budget

2. Clarify and energize your sales messages

3. Implement/manage all projects
    - from newsletters, advertising, to Web site
    - we minimize YOUR time spent on marketing
    - you retain complete control

Our Goals

• Build on existing customer relationships
   - encourage repeat and word-of-mouth selling

• Have an annualized marketing plan and manage to it!
   - regards: tactics, schedule, budget

• Integrate multiple marketing tools:
   - advertising
   - direct mail
   - Web

• Provide more and better service to customers/prospects
   - online help/reference information

• Extend your selling operations
   - 24 hours-a-day via the Web

• Drive customers/prospects to your store